img(height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=2939831959404383&ev=PageView&noscript=1")

‘I’ve always seen London as a global capital of architecture’

Words:
Fernando Sordo Madaleno de Haro

London calling: why Mexican Fernando Sordo Madaleno de Haro, partner at Sordo Madaleno, crossed the pond to set up a UK office

London-based Fernando Sordo Madaleno de Haro leads the architecture team at Sordo Madaleno, whose current projects include hotels in Spain and upstate New York.
London-based Fernando Sordo Madaleno de Haro leads the architecture team at Sordo Madaleno, whose current projects include hotels in Spain and upstate New York. Credit: Ximena del Valle

Sordo Madaleno was founded 85 years ago in Mexico by my grandfather, so we are now a third-generation architecture practice. We have a well-established position at home with over 200 staff and a development arm called SOMA, but I wanted to start a new architecture studio overseas, so we can grow while expanding our culture and play a bigger role internationally. London was an easy choice.

There are geographic benefits – we can better serve our projects in Europe, Africa, the Middle East and Asia from here – but more than that, I’ve always seen London as a global capital of architecture. Competition is strong but that makes you better, and with its international mix we can learn a lot. For clients, our presence here is significant; it’s like a kind of certificate.

Setting up in the UK has been harder than expected. The admin was more time-consuming than I imagined. For example, we had to obtain a sponsor’s license to employ overseas staff – 10 of whom are Mexican. We are now at 25 and looking to grow, but it was important that our core team should come from Mexico. We’ve had success working in a particular way and we want to preserve our DNA.

We’re adapting to a different professional context... but we can integrate the good parts of both cultures

Internationally Mexican architecture has a lot to offer. We have an approach that combines modernity with the richness of traditions going back to pre-Hispanic history. Here we’re of course adapting to a different professional context. Mexicans work long days going into the early evening but with an extended break in the middle; I’d have lunch with my wife every day. Recruiting in London we found that architects are quite strict about their hours. That’s been a challenge, but we can integrate the good parts of both cultures.

Other architects have been welcoming, but they have warned that this can be a difficult place to practise in some ways. We will see. For now we plan to grow and build recognition with projects beyond the UK, but to build here would be a dream come true.

Latest

The debut project by craft-led architect Grafted celebrates the original detailing of a house in Norwich’s Golden Triangle through concrete panels which the practice cast itself

Grafted’s debut project celebrates the original detailing of a house in Norwich’s Golden Triangle

Building-scale installation validates use of reclaimed timber for structural glulam and cross-laminated timber frame construction

Building-scale installation from waste points way to circular economy

Rescue and restore a William Adam-designed villa, create an outdoor installation ‘filled with play, wonder and delight’, imagine a multifunctional exclusive/inclusive complex that serves client and community - some of the latest architecture contracts and competitions from across the industry

Latest: Bid for phase 1 rescue of Scotland’s first Palladian country house

A journey to Turkey for a summer wedding prompts the Purcell architect to consider aspects of place and time

Joining the dots to make sense of disruption

Emulating the patterns of natural light and our deeply embedded responses to it are central to lighting design, said experts at the RIBAJ/Occhio lighting event

Light and atmosphere are the key to making a magical place